New Concepts

Be yourself, believe in yourself and balance yourself


11 high end cosmetic pencils with enriched formulas.

With THE BETTER YOU, we are presenting a range of unisex products that make you look good and well-groomed. The ready-to-market concept consists of 11 cosmetic pencils with formulations that support your wellbeing and selfcare: The vegan formulas are enriched with different powerful agents like squalene, Q10, vitamin E as well as a selection of natural oils including shea butter, tea wax, sunflower, sweet almond and avocado oil.
For our wooden pencils we use PEFC-certified wood adding to the sustainable character of this product.

Product Range

ANTI FATIGUE:  Hydrating + reviving eye emulsion
SKIN PERFECT:  Concealing + correcting formula
BROW PERFECT: Pure², lasting natural browliner
BROW BLUFF:  Naturally accentuated + sculpted brows
BROW CONTROL:  Well-groomed + naturally tamed brows
EYE CATCHER:  Pure², lasting eyeliner + kohl
SUNKISSED TOUCH:  Holiday look for skin and cheeks
PERFUME TOUCH-UP:  Creamy perfume balm with shea butter + vitamin E
ENERGIZING CARE:  Perfume stick + transparent lipcare
FAST NAIL CARE:  Repairing + softening cuticle care
GROOMED NAILS:  Natural, strong nail tips with minerals

From minimalistic pure² formulas to sustainable packaging


A mindfully created collection for skintelligent beauty lovers

With Nature@Heart, we are presenting natural cosmetics at its highest level, developed and produced with the holistic G-beauty mindset.
From formula to packaging, this collection is good for the skin and good for the soul: The carefully designed formulas are all based on natural and vegan ingredients, some of them using minimal ingredients for maximal transparency. They are all formulated without controversial ingredients and are suitable for internationally recognized labels and certifications. The cosmetic pencils are made from PEFC™-certified, sustainable wood with plant-based plastic caps.